Fashion Recycling Week
This event has now finished. See What's On in Covent Garden
H&M is launching their first nationwide Fashion Recycling Week from 31st August – 6th September.
During the week, a giant garment collecting box will be located in the Covent Garden Piazza and customers who donate their unwanted clothes to any store can redeem double discount vouchers for their next purchases.
Catarina Midby, Sustainability Manager H&M UK & IE commented: “We recycle no less than 97% of the clothes and textiles we collect into new products like clothes, insulation for cars and most importantly into new garments, closing the loop in fashion.”