London Fashion Week in Covent Garden
From hosting the Topshop Show Space on Floral Street to Anya Hindmarch's Chubby Hearts Over London, it's been an outstanding season for emerging talent and creativity in Covent Garden. Street style stars and editors alike flocked to Covent Garden to attend shows from emerging and established designers such as Molly Goddard, Preen by Thornton Bregazzi and House of Holland.
Here's our round-up of all the action in Covent Garden during London Fashion Week AW18.
COVENT GARDEN HOSTED THE TOPSHOP SHOW SPACE
This season, Topshop skipped showcasing their Unique collection at London Fashion Week in favour of supporting exciting emerging talent at the Topshop Show Space on Covent Garden's Floral Street.
Throughout the week, Topshop hosted some of the most anticipated shows of the season including Molly Goddard, House of Holland, Preen by Thornton Bregazzi, Fashion East Nicopanda and Shrimps.
KITCHEN PARTIES AT MOLLY GODDARD
The very first show in the Topshop Show Space kicked off on Saturday afternoon with Molly Goddard – undoubtedly one of the hottest tickets on the London Fashion Week schedule!
Molly Goddard is a British designer known for her feminine, fun party dresses adorned with pleats and frills. Opened by model Edie Campbell in a scoop neck crop top and floor length skirt, the show was set inside a giant kitchen with bubbling pots and pans and shelves stacked with onions and red wine.
Who said the best parties didn’t finish in the kitchen?
THE 90S ARE BACK AT HOUSE OF HOLLAND
On Saturday night, House of Holland returned with a show entitled 'Grow Up', no doubt appealing to the original House of Holland girl who is longing for more elevated pieces to add to her wardrobe.
Henry's signature tongue in cheek slogans and clashing prints graced the catwalk - not forgetting the ultimate 'frow' made up of Alexa Chung, Pixie Geldof, Daisy Lowe, Edie Campbell and Paloma Faith.
FASHION'S FAVOURITE FOOD AT AVOBAR
Avobar, London's first pop-up restaurant dedicated to the avocado finally opened in Covent Garden - just in time for fashion week!
Editors fuelled-up on Insta-worthy avocado and sweet potato toast and avocado brownies between the shows in Covent Garden's hottest eatery.
UNDER THE SEA AT PREEN BY THORNTON BREGAZZI
Design duo Thea Bregazzi and Justin Thornton make up the Preen dream team.
This season, front row guests Olivia Palermo and Amber and Yasmine Le Bon were treated to a collection inspired by the sea, with scuba references and sporty drawstrings adding details to dreamy lightweight dresses with Mongolian wool and plume feather accents. Models were given opulent glitter facials by renowned makeup artist Val Garland and sported furry shoes, as well as netted tote bags and drawstring bonnets.
Image credit: Vogue.co.uk
FRESH TALENT AT FASHION EAST
Fashion East is the brainchild of LOVE Magazine's Editor-at-large Lulu Kennedy, who famously helped kick-start the careers of Roksanda Ilincic, J.W. Anderson and Gareth Pugh.
This season, Fashion East returned with fresh new talent from Asai, the London-based designer known for his shredded knitwear; Supriya Lee, a Royal College of Art graduate who explores her Indian heritage through her expressive designs; Charlotte Knowles, the recent Central Saint Martins graduate whose eponymous label is already stocked internationally by Opening Ceremony and Symonds Permain, the designer duo consisting of stylist and editor Max Pearmain and artist Anthony Symonds - a fashion match made in heaven!
Image credit: Vogue.co.uk
ANYA HINDMARCH'S CHUBBY HEART FLEW HIGH ABOVE COVENT GARDEN
With no London Fashion Week presence this season, Anya Hindmarch decided to focus on a project supported by the Mayor of London and the British Fashion Council to spread love across the city.
Throughout London Fashion Week and to celebrate Valentine’s Day, ‘Chubby Hearts over London’ popped up in several London locations. Covent Garden was home to one of four ground-based balloons throughout the week and on Saturday 19th February, a Chubby Heart flew high above Covent Garden’s Market Building.
FASHION GETS STREET AT NICOPANDA
NICOPANDA is the brand of style icon and former creative director of Diesel and Thierry Mugler, Nicola Formichetti and is loved by street culture enthusiasts and celebrities around the world.
This season, the street wear-inspired collection 'Smells like Queen Spirit' proved that the 90s trend isn't going anywhere anytime soon. Models wore brightly-coloured wigs with clashing bobble hats, printed leggings, slogan tees with checked jackets and sneakers.
Image credit: 10magazine.com
SHRIMPS TURNS SIXTIES
Last but not least was the Shrimps presentation by Hannah Weiland. Launching in 2013, the brand has seen huge growth over the past few years as the demand for luxury faux fur has rocketed.
This season's collection featured turquoise, mustard and red accents on the signature faux fur jackets. Models sported 60s-inspired pixie crops and clutched pearl embroidered bags - could they be fashion's next 'IT' bag?
Image credit: Papermag.com
Enter your email address to see new shows and events first.