Big Beauty at Covent Garden

This September Covent Garden is the celebrates 'Big Beauty' with a 10-day celebration of skincare, fragrance, makeup and wellbeing as London's Beauty Quarter.

4th-14th September

This September Covent Garden celebrates it's status as the UK's Beauty Capital with 10 days of Big Beauty experiences, offers, product launches, masterclasses and giveaways. We're highlighting the best of skincare, makeup, services and wellness across our iconic neighbourhood.

Expect our Big Beauty launch to include exclusive Piazza pop-ups from some of the hottest beauty brands in the market, industry experts and immersive moments.

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The Fragrance Garden

📍West Market Building (Near VyTA)

Celebrating the ingredients and hero notes found in your most loved fragrances, The Fragrance Garden is a celebration of signature scents found in Covent Garden's perfumeries.

Step into the beautiful floral display, designed and planted by Covent Garden's very own horticulture team, and scan the QR codes to discover more on the scents from renowned brands including Diptyque, GUERLAIN, Dolce & Gabbana, Jo Malone London, Miller Harris, Penhaligon's and more.

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The Skin Spa Pop-Up

📍Covent Garden Piazza
🗓 4th-7th September 

THE SKIN SPA

Marking ELEMIS’ trailblazing partnership as the Official Skincare Partner to the Aston Martin Aramco Formula One™ Team, ELEMIS are taking their exclusive pop-up spa and popping up on the iconic Covent Garden Piazza. Experience ‘Pit Stop’ express facials, enjoy a bespoke skin consultation, immerse yourself in the world of ELEMIS through hero skin collections, and much more.

Express Face Treatment 10 min | £20. Redeemable against purchases

Get ready to relax, reset and glow with this express facial treatment. ELEMIS combine expert touch with their sensorial and innovative products to relax and reset, followed by CryoGlobes to enhance the results by calming and sculpting the face.

Expert Skin Analysis 10 min | Complimentary

See your skin like never before: the ELEMIS team will use an HD Skin Diagnostic Camera to analyse your complexion’s unique needs, before creating a personalised skincare prescription to achieve your goal.

→ Discover ELEMIS
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Piazza Pop-Ups

  • Creed are bringing a burst of floral elegance to the Covent Garden Piazza, Creed are celebrating their feminine fragrance collection with a bespoke pop-up cart. The floral installation is inspired by the key notes of Carmina, Eladaria, and Queen of Silk with a floral installation blending bold blooms and soft petals. Discover Creed's rich craftmanship heritage, have a fragrance consultation and visit the King Street boutique for the chance to win an exclusive prize.

  • Dolce & Gabbana will be bringing a taste of Sicily to Covent Garden with their iconic Blue Maiolica cart serving fresh lemonade. Enjoy a refreshing lemonade, discover the full D&G Beauty range in-store and unlock exclusive gifts with purchase.

  • Ancient + Brave will be serving up wellness focussed refreshments, from collagen coffees to hydrating spritzes. Discover the full functional supplement range, with each recipe showcasing a different holistic blend. Need some advice? Expert mixologists will be on hand to highlight how the ingredients help rejuvenate the body and enhance natural beauty from the inside out!

  • The Thirsty Farrier are returning to the Covent Garden Piazza, serving up a storm with their menu of cocktails and spritzes, from classic Margaritas, Limoncello Spritzes and more, to radiant non-alcoholic serves - there's something for every taste.
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ALO RUNNERs CLUB

📍25 Neal Street
🗓 Saturday 6th September

​Celebrate 1 Year of the ALO RUNNERs CLUB with a high-energy 5K run, setting off from the Covent Garden store. Led by Sarah Mariko, all paces are welcome to join, from seasoned runners to beginners. ​After the run, head in-store to celebrate with complimentary refreshments (while supplies last!), the perfect way to start your weekend.

→ Register here
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One-Day Big Beauty Offers

Diptyque  (12th September) - Stop by the Covent Garden store for Diptyque's engraving event from 2pm-6pm, with complimentary hand engraving on any purchase above £120.

Kiehl's (4th September) - Receive 20% off in-store purchases and 25% off when you buy two or more items (some product exclusions may apply, cannot be used in conjunction with other offers or promotions). The store will also have a calligrapher & engraving service available, the perfect way to add a personal touch to your buys.

Saint + Sofia (6th September) - Professional makeup artist Kat will be offering 45-minute one-to-one sessions inspired by the brand's September collection, helping you discover your best autumnal look. On this day, you can also enjoy 10% off all in-store purchases, plus a complimentary glass of champagne while you shop.

Book a one-to-one session with Kat here

Exclusive Big Beauty Offers (4th-14th September)

  • Nappa Dori - Personalised name tag whenever you buy a suitcase.

  • DECIEM - Spend £30 in-store and receive a complimentary 30ml Hyaluronic Acid.

  • Tom Ford - Tom Ford will be offering an exclusive, complimentary Runway Look Appointment with a complimentary TOM FORD Luxe Sample for anyone who spends over £200 (subject to availability). The makeup service will take place in the store's private studio with complimentary champagne for anyone that pre-books.

  • Diptyque - From the 2nd of September Diptyque will be offering an exclusive gift with purchase when you spend £200 or more, a 10ml size Lazulio fragrance.

  • 3 Henrietta Street - Enjoy a limited-edition Matcha drink called 'Matcha Glow' for just £7, containing Pineapple Juice, Lemon Juice, Matcha Mix, Agave Syrup, served in a Matcha salt rimmed glass.

  • HOKA - Enjoy complimentary refreshments, including Vita Coco water and iced HOKA coffees in-store. The team will also be running 3D foot scanning and shoe fitting sessions in-store, perfect for finding your new pair of trainers, suited to you. HOKA is also offering an exclusive 10% discount to all customers who sign up to the HOKA newsletter in-store. Branded tote goodie bags (HOKA water bottles of t-shirts) are also available for the first 10 customers who spend £350 in-store.

  • L'Occitane - Receive a complimentary Verbena Pouch when you spend £80 or more in-store.

Peloton

Fitness & Movement with Peloton

In partnership with Elemis, join a Peloton run club with its instructors for a 5k scenic route throughout the Covent Garden neighbourhood. Try out the latest product ranges from Elemis, finished off with a warm down and refreshing drinks on the Piazza.

Fitness fanatics are also invited to enjoy a series of Peloton Instructor-led mobility and strength training classes on the Piazza. Tickets are free of charge and beneficial for all fitness levels, so make sure you don't miss out!

Classes will be available to book from the 1st September - stay tuned for more information coming soon. 

The best of beauty...

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Start your journey to glowing skin

  • Benefit - Benefit offers a selection of beauty services, from facial packages like brow, wax and lip waxing/tinting, to tanning services, strip waxing, hot waxes and more. The in-store Porefessional Facial is a particular favourite, designed to treat pores to an all-in-one facial for smooth looking skin in just 30 minutes.

  • Deciem - Known for their innovative, scientific approach to skincare, DECIEM staff can offer expert advice on building your customised skincare regimen by providing recommendations for specific products based on skin concerns, addressing issues like dryness, oiliness and breakouts.

  • Aesop - Visit the Aesop store on King Street for a free skin consultation, and discuss with an expert the different skin types, from ‘Normal’, dry, oily and combination, and learn more about what the best products might be for you on your journey to glowing skin.

Rejuvenate your skin

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Elemis

Head over to ELEMIS, where innovative skin technology meets personal experience. Create a bespoke facial treatment tailored to your skin type and needs with in-store Skin Specialists and leave the store feeling rejuvenated and glowing. Starting with the Signature Treatment Base, you can create a bespoke plan with targeted skin-booster add-ons such as LED Light Therapy, Microcurrent Facial Sculpt, Pro-Collagen CryoGlobes, and touch therapies including a Sculpting Massage, Eye Refresh and more.

→ Discover ELEMIS
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Space NK

Renowned aesthetic clinic, EverySkin has taken residence in Space NK’s treatment rooms on Neal Street. Visitors can receive an array of treatments that align with their specific skin goals and needs, from hydrating and brightening facials to microneedling and skin peels.

→ Discover Space NK
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Charlotte Tilbury's Skin Spa

Charlotte Tilbury’s recently opened Beauty Wonderland is home to the brand’s world-first Skin Spa offering a selection of new and exclusive facial treatments including the ‘Lift, Firm, Snatch Facial’, ‘The Glass-Gleam Skin Facial’, ‘The Ultimate Magic Facial’ and more. The Skin Spa can be found alongside the Beauty Boudoir which hosts makeup masterclasses, consultations, special events bookings and more.

→ Discover Charlotte Tilbury

A cut above the rest...

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Discover your new look

  • MAC Cosmetics - Find the perfect foundation shade, master the winged eyeliner and receive tips on contouring from the experts, complimentary in-store. You can also book in for makeup services, redeemable against in-store purchases.

  • NARS - Stop by NARS on King Street for a selection of makeup services, including one-on-one consultations and full makeup applications by trained makeup artists. 

  • KIKO Milano - Book a Makeup Session at KIKO Milano for a tailor-made service and advice for your lips, eyes or face. You can also book a Full Makeup Look appointment, perfect for a special event.

  • CHANEL School of Makeup - Visitors to the CHANEL store in the Covent Garden can transform their looks at the CHANEL School of Beauty with masterclass sessions and personalised advice from beauty experts in-store. CHANEL makeup artists will guide you through the steps to create your signature look.
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Signature Fragrances and Personalised Gifting

  • Creed - Discover your new scent and have your fragrance gifts transformed with Creed's stunning gift-wrapping service. The store also offers personalised ribboning and engraving options, for the perfect personal touch.

  • Penhaligon's - Personalise your fragrance with Penhaligon’s engraving and embossing services. Full-sized fragrances can also be personalised with an embossed leather sleeve and charm, alongside custom gift wrapping with beautiful ribbons and tags.

  • Jo Malone London - Explore the ingredients you love at Jo Malone London as the in-store Stylists help you find your signature scent with 'Scent For You'. Make your gifts extra special with engraving on Jo Malone London colognes, candles, and embossed gift boxes. You can also add personal messages, special dates or initials, perfect for Birthdays, Anniversaries and special occasions.

  • E.P.C - Embark on a journey of perfume creation at Experimental Perfume Club in Seven Dials, where you will learn how to smell, describe and memorise perfume ingredients. Discover your unique scent profile and blend your very own fragrance in a one-on-one Luxe Blending Experience.

  • Le Labo - Add a personal touch to your Le Labo fragrances and candles with a personalised label and message of your choice.
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Virtual Beauty at Somerset House

📍Terrace Rooms, Somerset House
🗓 Live now until 28th September 

This summer, Somerset House brings you 'Virtual Beauty', a thought-provoking exhibition exploring the impact of digital culture and technologies on the traditional definitions of beauty today. The exhibition features over 20 international artists with interactive installations and pioneering works that challenge traditional beauty standards. Explore the influence of artificial intelligence, social media and virtual identities on self-image in the modern world. 

→ Book tickets now
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