At HOKA, our goal is to inspire people to move. We want to empower all athletes to act fearlessly and creatively, to drive forward with purpose and passion – and with an “always-on” mindset for innovation and thinking outside the box, we craft bold and unexpected new solutions for athletes of all types.

We aim to amplify voices and help provide access to running, walking, fitness and the outdoors. We believe everyone is an athlete. And however you find joy in movement, HOKA has your back.


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In-Store Services

HOKA offers a range of in-store services and experiences, allowing you to become part of the team, receive expert advice and become the healthiest version of you.

  1. Jog On Trainer Recycle – drop off your old pairs and we’ll recycle them through Jog On
  2. SafeSize - SafeSize helps people find the perfect fitting shoes using 3D scanning technology powered by a self-learning recommendation algorithm.
  3. HOKA Run Club once a week
  4. Ask The Expert - athlete/FER/coach in store bi-weekly for consumers to ask any questions around their training, nutrition, shoes, etc.
  5. Yoga once a month with Bernie from Beyogafit