Step into the heart of Covent Garden, London’s premier shopping destination that brings together the best in women’s fashion. Whether you’re searching for timeless wardrobe staples, the latest trends, or premium accessories, this vibrant neighbourhood offers a curated selection of must-visit brands.
Looking to refresh your wardrobe? From everyday essentials to standout statement pieces, Covent Garden showcases stores are known for their quality, craftsmanship, and individuality. Discover a shopping experience like no other.
Covent Garden is home to brands that make styling effortless and versatile. Don’t miss a visit to Reformation, a brand leading the way in sustainable fashion with feminine dresses and eco-friendly denim. No stranger to viral, sold out pieces Ganni’s vibrant designs, playful prints and IT girl edge, make them perfect for those who love to stand out. Subdued provides trendy wardrobe staples that are stylish yet affordable.
Rails soft fabrics and casual, California-inspired aesthetic is elevated enough for any occasion. Free People embraces the bohemian spirit, offering feminine, flowy pieces with a carefree, laid-back charm. Sessùn blends French artistry with feminine silhouettes, quality fabrics thoughtful tailoring, delivering a balance of relaxed elegance and modern sophistication.
Sandro is defined by sharp tailoring and clean lines, offering elevated essentials like structured blazers, sleek dresses, and modern knitwear. Its refined yet contemporary aesthetic makes it ideal for transitioning between professional and casual settings. Ba&sh creates effortlessly chic pieces with flowing fabrics, soft prints, and relaxed tailoring. Signature styles include bohemian maxi dresses, delicate blouses, and tailored jackets, all designed to exude laid-back Parisian elegance. A.P.C. specialises in minimalist, high-quality essentials, including well-cut denim, classic coats, and structured knitwear. With an emphasis on clean lines and timeless silhouettes, the brand delivers understated sophistication with a focus on premium craftsmanship.
We know that the right footwear can elevate any outfit, and Covent Garden is home to some of the best in style and comfort. Hoka's performance-driven sneakers are designed for long-lasting support, perfect for active lifestyles. Vivobarefoot promote natural movement, blending sustainability with practicality. For a more laid-back, timeless look, Birkenstock's iconic sandals never go out of style and even provide orthopaedic comfort.
For those with an eye for designer fashion, Covent Garden boasts a selection of the world’s most coveted brands. Mulberry brings British craftsmanship to life with its iconic leather handbags, including the timeless Bayswater and Alexa styles. Strathberry, known for its sleek, structured totes and crossbody bags, is a must visit for those who appreciate understated luxury.
Ralph Lauren's blend of heritage style and modern sophistication, features preppy polo shirts and tailored blazers. Maje encapsulates Parisian chic with a mix of elegant tailoring, delicate prints, and statement outerwear that defines contemporary luxury.
Complete your look with the perfect jewellery piece from Covent Garden’s curation of brands. APM Monaco delivers bold, fashion forward designs inspired by the latest trends, offering everything from celestial inspired earrings to stackable rings. Astley Clarke is known for its delicate gold vermeil bracelets and personalised gemstone pendants.
Astrid & Miyu is the ultimate destination for modern, stackable pieces with dainty ear cuffs, layering necklaces, and on-trend piercings. Dinny Hall is renowned for its sculptural gold hoops and understated diamond pieces. e&e presents an eclectic mix of statement and everyday pieces, perfect for those who love bohemian, silver toned jewellery. Missoma is a pioneer of demi-fine jewellery, bringing effortless layering to life with gold plated chains and intricate charms. Monica Vinader fuses ethical luxury with contemporary design, take a friend and treat yourself to customisable friendship bracelets or support sustainability with a gemstone. Messika offers high-end diamond jewellery with a modern edge, while Tiffany & Co. remains an iconic choice for timeless elegance, featuring signature designs like the Return to Tiffany collection and Elsa Peretti’s sculptural pieces.
Covent Garden is a paradise for beauty lovers with an extensive range of skincare and makeup brands, including Aesop, who deliver botanical skincare with a minimalist aesthetic, that’s immediately recognisable and a staple in every washroom. DECIEM’s innovative, science-backed skincare solutions at affordable prices, feature targeted treatments like their renowned The Ordinary Niacinamide serum for balancing oil production and Hyaluronic Acid for deep hydration.
Indulge in Lush’s handmade, cruelty free cosmetics, from fizzing bath bombs to fresh face masks. Kiehl’s apothecary-inspired skincare range includes must-haves like the Ultra Facial Cream and Midnight Recovery Concentrate.
Catch a make-up masterclass at Chanel’s beauty boutique and discover timeless staples like the luminous Les Beiges foundation to classic Rouge Allure lipsticks. Charlotte Tilbury delivers Hollywood glamour with cult favourite products like Pillow Talk lipstick and Magic Cream moisturiser. Benefit is the go-to for playful, high-performance cosmetics, including best-selling brow products and lengthening mascaras. Whatever you do, don’t miss the millennial pink Glossier flagship where you can purchase cult favourites like Stretch Concealer and Boy Brow, and have them arrive from above via a mini conveyor belt.
No outfit is complete without the perfect fragrance. Covent Garden is home to fragrance boutiques of niche and designer houses offering a variety of luxurious scents to suit every personality. Tom Ford is known for their rich, long lasting compositions and brings bold, sensual fragrances like Black Orchid and Oud Wood to the neighbourhood. Covent Garden also offers the iconic fragrances of Dolce & Gabbana. Known for their bold, luxurious compositions, their fragrances exude Italian elegance and sensuality, with offerings like the timeless Light Blue and rich The One.
For timeless elegance, Guerlain presents timeless perfumes, including the legendary Shalimar and Mon Guerlain. The Experimental Perfume Club lets you create bespoke fragrances, choosing notes that reflect your unique personality and sent profile. Miller Harris’ artistic, nature inspired compositions are delicate and long-lasting scents, we highly recommend giving Tea Tonique and Rose Silence a try! Trudon is one of the world’s oldest candle makers and extends its heritage to perfumes, with fragrances inspired by history. Parfums de Marly blends French elegance with modern refinement, featuring niche scents like Delina and Layton.
Take a look at all of our Women’s brands available in the heart of London at Covent Garden.